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In the past few days, as part of the Fractures: Tenrei event, maybe you have been smashing skulls in an eclectic carnival playlist. Maybe you are just honing the League of Legends and immersed in its notorious slow battle pass process. Maybe you have been avoiding Halo Infinite until the full game release on December 8.
However, no matter how you feel about Halo Infinite, it is hard to ignore. The new live-action trailer for the game (pictured below) has even penetrated into more mainstream cultures, appearing during the intermission of a football match, appearing in commercials between major TV shows, and so on.
“Throughout human history, heroes will rise when summoned. The Chief Sergeant takes his brave actions into his most challenging battle to date,” said the introduction to the trailer. “We have always believed in heroes. It’s time to become a hero.”
Halo has a long history in advertising-although no one can reach the gorgeous and atmospheric height of the Halo 3 “3D model” advertising, it had such a big impact before and after the release of Xbox 360, and my class and I even made it It was analyzed as part of the English language A-Level. Yes really.
So far, this is a pretty good (somewhat) release for Halo Infinite; in addition to some progress complaints that continue to irritate fans, the game is also well-received: the game was launched in less than an hour Attracted 100,000 players on Steam, and attracted more than 272,000 players in the first night alone.
Microsoft clearly hopes that this momentum will continue. Halo Infinite has been launched for the company for a long time; it was originally scheduled to launch with Xbox Series X/S in November 2020, but was postponed to 2021 after poor performance in July last year. The delay obviously helps stimulate interest in the game-and it’s not even over completely.
