- The renowned Wall Street Journal took a close look at the film releases on Netflix and took stock.
- Accordingly, the Netflix films often receive disastrous ratings and sink into mediocrity.
- What is particularly striking about the results: In principle, a Netflix film is immediately forgotten!
For many film fans, the problem is nothing new: streaming services like Netflix publish a huge amount of self-produced films, but the quality often leaves much to be desired. The renowned one now has this previously rather subjective impression Wall Street Journal took a closer look, and also consulted reliable data from the market research company Ampere Analysis.
The results of the market researchers have become quite clear and paint a clear picture of the film landscape on Netflix.
According to Ampere Analysis, Netflix has in 2020 released more films than the year has weeks. Also about the US streaming service Paramount+ plans to release one film every week in 2022.
But mass is clearly not the same as class here.
The market researchers looked at the average audience and critics rating of all film releases from the major Hollywood studios, including Netflix. While Netflix is clearly ahead with 133 film releases between 2016 and spring 2020, only the original Netflix films are coming to an average of 59 percent positive reviews from the audience and 54 percent from the critics.
Studio Sony released 111 films between 2016 and 2020 (and came in second place), but the Sony films from this period met with a positive response from around 57 percent of the critics and almost 64 percent of the audience.
But the top dog is Disney: 70 percent of the audience and 66 percent of the critics give a positive verdict on the films made by the Maus Studios – although Disney’s film output is only a third of the Netflix output!
In principle, Netflix films are immediately forgotten
Perhaps the most worrying statistic for Netflix is likely to relate to the half-life of Netflix original films: According to the data from Ampere Analysis, it is In principle, forget about a Netflix film immediately.
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Here, too, Disney is ahead: Over 40 percent of Disney films were still in the public eye in the 5 months after their release and generated buzz.
These statistics from the well-known US market research company speak for themselves: Netflix is knocking out one mediocre film after another – and the reboots are often forgotten in the following week.
Mediocre Streaming Movies: What Are the Reasons?
Of course, the question of the causes is also of great interest here. According to the Wall Street Journal, the streaming services have to continuously deliver and publish new films on their platforms so that customers do not cancel the monthly subscription.
Compared to pre-streaming times, it is no longer so important how good a single film really is – while the quality of the titles “earlier” had to motivate viewers at least to leave their own homes and buy a cinema ticket.
So do streaming services like Netflix run riot in the film landscape? Only this week you could read with us that Director legend Steven Spielberg will cooperate with Netflix in the future. Basically, we can only hope that the Californian streamer will also place more value and attention on the quality of his film originals in the future.