news hardware Netflix: One of its best features could go away
Netflix pales in the face of competition. With Amazon’s many acquisitions of licenses and studios for its SVOD service, Netflix and its subscribers want to hold on, even if it means making sacrifices.
Goodbye binge-watching on Netflix?
Above all, one of the features most appreciated by Netflix subscribers is the automatic play between episodes. In fact, the SVOD giant tends to release its series in multi-episode packages, if not entire seasons, that are deposited in our catalog overnight.
Subscriber numbers have been in free fall since the end of 2021 due to the loss of many broadcasting rights for series
According to an interview with CBNC that interviewed Peter Csathy, founder of a media consulting firm, Netflix appears to be looking to overhaul the way it airs its episodes.
Netflix has always tended to offer full seasons of its series, whether original or not, a method very popular with users who no longer have to wait between episodes. As Crunchyroll or ADN already do, the series will be distributed episode by episode, one every week. A feature that made the difference and attracted many users.
Today, the SVOD platforms’ war lies in the content they can offer. With no fewer than 26,000 movies and 2,700 series on Amazon Prime, Netflix is way ahead with its 3,600 movies and 1,800 series. Even if the quantity is not everything and Netflix tries to offer a lot of original content, therefore unreleased, the giant Amazon has a gigantic clout and shows about 2 original content per month, like at the moment with The Boys Season 3.
Netflix in bad shape
Season 4 of Stranger Things kicked off May 27 and reignited the flame of passion for Netflix enthusiasts. But it doesn’t usually last long since the platform released the entire first part of th is season on the same day. The upshot of this is that people talk about it for a week or two before they get caught in the internet limbo where we know it: everything moves very fast. While Amazon Prime is aiming for a weekly release for The Boys Season 3 or Disney+ with their Obi Wan Kenobi episodes, Netflix is considering a new way of broadcasting their series.
If you’re on social networks, you’ll often come across the hashtags of Amazon and Disney+ series, which increase every week thanks to this weekly broadcast mode.
Netflix then tries other strategies to keep its customers, and wants to limit account sharing, for example, as we saw in this test session in South America, where many subscribers found their Netflix page blocked in exchange for a small supplement to share can account.
Netflix then risks revising its distribution model to offer one episode each week, as most SVOD services do.
