PlayStation x Champions League: Sony icons aim for titles in new TV commercial

News business PlayStation x Champions League: Sony icons aim for titles in new TV commercial

Published on 11/02/2021 12:03 PM

Sony PlayStation and, more broadly, Sony Interactive Entertainment is a long-term partner of the Champions League, the largest competition for European clubs. Sony today unveils the new TV ad that will air during the Games and some heads should look familiar.

The stadium is full and players are about to step onto the pitch when a grappling hook grabs the roof. We return to the hallway and see Atreus from God of War, quickly overtaken by a Kratos is clearly in a hurry to step onto the lawn with his son. Once that’s done, it’s Aloy of Horizon: Zero Dawn who lends a hand with the coach with a holographic game plan while Nathan Drake of Uncharted climbs the stadium and Ratchet & Clank evacuate an injured man.

If we know the audience of the Champions League, whose final is the seventh most popular sporting event in the world

, this place is a great way to Highlight unconventional characters from Sony. The integration has worked out pretty well, especially since it is an excerpt from the Barber of Seville, the legendary opera by Gioachino Rossini. Be careful, however, of these new advertisements for television has nothing to do with the game FIFA 22 published by EA, which owns the performing rights of the competition.

Via the PlayStation 5