Project “Atlas”: Apple dares to take the next step

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Project “Atlas”: Apple dares to take the next step

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With the Vision Pro, Apple has entered the mixed reality wearables market. With the still secret “project atlas”, the manufacturer from Cupertino apparently dares to take the next step.

In cooperation with Ray-Ban, Meta has already published a smart glasses.

In cooperation with Ray-Ban, Meta has already published a smart glasses. (Source: Meta/ Ray-Ban)

  • After the Vision Pro, Apple could publish much more subtle AR glasses.
  • The operation could work entirely via Siri.
  • A special chip is intended to ensure energy efficiency and performance.

With the Vision Pro, Apple has already ventured the first step towards mixed reality. Now it is indicated that the group wants to go one step further in the future: with smart glasses that could be significantly slimmer, more suitable for everyday use and probably also cheaper. Similar to the Ray-Ban Meta Glasses, it should look like normal glasses, but deliver some practical features.

According to the well-known Apple expert and Bloomberg reporter Mark Gurban Apple is supposed to launch the glasses by the end of 2026. On board he expects integrated cameras, microphones and speakers so that you can operate everything via Siri. For example, you should make calls with the smart glasses, have you navigated or use AI functions from Apple Intelligence. According to the rumors, an integrated display, as with Google's XR Glasses, is not planned.

Apple Watch chip for performance

The aim is to develop a wearable that looks unobtrusive and interacts seamlessly with your iPhone and Siri. According to Gurman, the new model in terms of processing is to be above the meta-competition and run with a specially developed chip based on the Apple Watch Socs-this would make the technology saving energy and small enough for the form factor of glasses.

According to the blog Macrumors Already tests Apple various features and operating concepts under the project name “Atlas”. This also includes a slimmed -down version of visionos that was adapted to everyday use without a display. The glasses should work as intuitively as possible without striking gestures or complicated menus.

Expected release

This year Apple probably wants to build larger quantities of prototypes to prepare everything in good time for the planned market launch at the end of 2026. The novelty is probably not yet presented at the Worldwide Developers Conference 2025 (WWDC 2025). Instead, you can expect new features for Apple Intelligence and a large re-design for iOS 19.

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