News culture “Who can know?” James Cameron believes AI can replace him, but not this actor
While AI is slowly making its way into the production of entertainment (films, series, games), James Cameron is firmly convinced that the technology could one day replace a director.
How important will AI be in the production of our films, series and video games in the future? That’s a good question ! While the question was part of the demands of the SAG-AFTRA strike movement – which shut down Hollywood in 2023 – several works took the plunge, such as the 100% artificial intelligence in the end credits of the Marvel series Secret Invasion! This is just the first step and More than one director is now trying to entrust technology to write a script (The short film Sunspring, the website reports Tech Wire Asia). Will our filmmakers ultimately be AI?
Why not?
“If you have an artificial intelligence that has an ego and a conscience, who can say it’s not an artist?” says James Cameron, famed director of Avatar, Titanic and Terminator, in the columns of Financial Times… However, the man believes that even if you can “snap your fingers to get a cool picture, you can’t make a movie out of it”! The filmmaker is used to marathon and “endless” filming, such as “Avatar 2 – Way of the Water”. It took 13 years for the second installment of the cult saga, which set a new milestone in 100% digital cinema in 2009, to see the light of day. It finally hit theaters in 2022 and was named after Avatar 1 | became the third-highest-grossing feature film in history ($2.3 billion in sales). Avengers Endgame.
A technology fanatic
In short, the guy is a lover of innovation and also tells the Financial Times that he is in the process of developing “3D technology” compatible with the Apple Vision Pro – based on his years of experience with digital cinema footage. However, Cameron doesn’t believe 3D can solve everything, especially an actor’s on-camera performance like Schwarzenegger in “Terminator.” “The machine could give you a plausible performance,” says the filmmaker, “but it won’t give you an actor’s original creative moment, which is connected only to him and his life experience.”. We are all generative AI, huge data sets for every experience we have had… AI can give you an image, not emotions.”
