2024 seemed like the year smart rings really established themselves in the wearables market, but there was one big and notable omission.
Google hasn't launched a Pixel Ring yet and that's my number one wish for the category in 2025. Of course, many eyes are on what Apple will do if it launches an Oura rival, but I'd buy almost certainly Google's if it gets its act together.
Samsung did a great job with its first-generation Galaxy Ring and it was my favorite of 2024, and while I'll keep an eye on the Galaxy Ring 2 next year, Samsung's efforts prove that Google can do it too .
The Android maker already has a proven track record of creating excellent wearable devices. The Pixel Watch, now three generations old, has been my personal choice in the market with its magnificent design, usability, and features.
Let's not forget that Google owns Fitbit, so there are years of wearable experience to bring to the table. I'm confident that Google can leverage the strengths of the Pixel Watch and Fitbit IP (intellectual property) and turn them into a desirable smart ring.
Chris Martin / Foundry
Being late – Oura is now on its fourth smart ring – gives Google the advantage of learning from others' mistakes and understanding what users want.
A few key things that Google needs to get right in order to be successful (not just convincing me) include an attractive design that, unlike most of its competitors, won't get scratched within a few days. The images in this article were generated by Google's AI and I especially like the one at the top: imagine it in various other fun Pixel colors.
Battery life also needs to be addressed, as this is the main downside of Pixel watches. Google could also mirror Samsung so that users wearing a Pixel Ring and Pixel Watch get better battery life from the smart ring (Sammy offers up to 30% more with both working in tandem) as well as more precise data.
Of course, price will also be a factor. So far, smart rings are expensive, and that's perhaps surprising considering how simple they are – basically sensors and a battery – but packing them into such a small device isn't easy.
Chris Martin / Foundry
The key thing I would look for in terms of pricing is not to undercut competitors like Samsung and Oura, but to not force users to pay a monthly subscription to access all the data and features.
This is the main drawback of Oura and seems unlikely for Google given the existence of Fitbit Premium but I hope it will be optional rather than necessary.
Unfortunately, there is very little leaked information or rumors about a possible Pixel Ring, but that doesn't mean Google won't launch one in 2025 and I sincerely hope that it does.
I also think Google should release a Pixel Watch Series A – find out why.
