Any game with advertising, steam out

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Any game with advertising, steam out

Advertising, game, Steam

When we talk about Steam, we are talking about the biggest, veteran and popular store in the world of video games. You might say that if a game is not steamed, it's as if it did not exist. Valve, the company behind this store, has conditions similar to those offered by Apple and Google with their respective application stores and where it remains with 30% of income.

Far from intimidating by the much more advantageous conditions for the developers offered Epic Thanks to his store, Valve still does not give his arm to twist because he knows that his dominant position on the market must always win. However, remedy with Alan Wake 2 (It is not available in steam), it has been clear as if a game was good, it doesn't matter that the platform was available.

Steam use policies update

Valve has just updated the policies of their platform so that the developers can publish games in their store. Unfortunately for the creators, the commission that the company is pocketed has not been modified. What has changed are the bad practices that are generally found in many Free video games Available for mobiles.

Many of these titles force users to see advertising to obtain awards or any other type of Additional advantages in the game. With the latest Valve policies update, any video game that forces users to see the announcements to progress will be immediately expelled from the store.

Steam games

Valve invites all developers who use this practice to immediately eliminate this type of content or otherwise, they will be expelled from the store. This new requirement does not affect games that offer other promotions inviting to download other games in exchange for awards.

Valve invites them to search for other types of alternative strategies to monetize their games such as the usual single model of unique, additional restful content in the form of DLC and others.

If the income of your game depends on the advertising of other platforms, you will have to find a new model of monetization to launch it in Steam.

If it is true that the number of games currently available in Steam offered by this monetization system It is not very high, little by little its number increases and steam, they want to stop this trend before it is too late.

Obviously, he does not want his store to become a nightmare for users and what the Apple store like that of GoogleWhere to find a payment game without advertising has become an odyssey.

Greater transparency

A few days ago, he changed the treatment in which the games receive Early accessGames whose development is not yet finished. To improve the transparency of its platform for users, in this type of game, a message will be displayed over time from the last update.

Early access steam.

In this way, users interested in a game will know, without having to investigate, if the game receives Periodic updates Or it is a plus game that has been abandoned to its steam fate.

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