The Google Lens image search engine is updated with new features to help you when shopping. You’ll soon be able to use Google Lens to find more information about the products you’re interested in on store shelves.
All you have to do is take a photo of the product and Google Lens will be able to compare prices with other stores, suggest other similar products in stock in the store, display user reviews, and information general information about the product. product.
Initially, Google Lens’ new product search feature will only work for cosmetics, toys, and electronics in stores that share their inventory with Google.
“This new update is made possible by major advancements in our AI image recognition technology. It leverages over 45 billion product listings from the Shopping Graph, in-stock inventory data from a range of retailers, and our Gemini models to give you a whole new way to shop in-store.” , Google said.
The search feature launches today, in time for the holidays, on the Google app for Android and iOS. However, it is currently only available to users in the United States.
Google also recently announced that you will be able to search for products in Maps and find physical stores with inventory that you can purchase.
This article was originally published on our sister publication M3 and was translated and adapted from Swedish.
