Ah yes. It’s that time of year again. Time for restaurants in Japan to cover things with chocolate in the name of Valentine’s Day, commerce and science.
Last year we did Chocolate Ramen. And this year? Japanese fast food chain lottery has what it calls choko baagaa (chocolate burger) or chocolate burger – but a super lazy one at that.
And now? Literally a candy bar and two buns sandwiched between hamburger buns.
Oh, and Lotteria wants people to make the burger themselves. Granted, this isn’t hard since all you do is slip a candy bar into some buns, but quiet.
The good news, at least it’s free.
As Oona McGee on Sora News points out that those who spread the word on Twitter by retweeting the chain’s official account and showing their Tweet staffers can snag a free chocolate burger kit. Unfortunately, the promotion is only available at three Tokyo locations (Shibuya Dogenzaka, Harajuku Takeshita-dori East, and Ikebukuro East Exit). It is limited to the first 214 customers and available until February 14th.
The chocolate is Lotte’s Ghana milk chocolate which I like and I’m sure tastes good. Maybe it would be better slightly heated? It might be tastier when chilled. I will have to think about it.
If this ends up being Lotteria’s only attempt for Valentine’s Day, it’s going to be kind of a disappointment. I mean this is the same chain that had the chocolate and Grilled Honey Mustard Chicken Burger
Times are hard, I know! Things aren’t easy for restaurants so any kind of effort is welcome I guess. Plus it’s free so you can’t complain that much (although that didn’t stop me!).
Brighter days are ahead and better chocolate eating. Until then.
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