Twitch just announced the arrival SDAs (Stream Display Ads), a new type of ad that will appear on screen every 20 minutes with a maximum of 8 every three hours. These are the type of ad that many users asked for a long time ago, since the current ones could be intrusive.
Until the advent of these SDAs, entering a content creator’s stream required you to watch 1 minute of ads before starting. This annoyed some as they missed what they were initially looking for, a reaction from the streamer or something like that.
With the new SDAs you will be able to continue watching the streamer since only a banner or poster will appear somewhere on the screen. In the example that they put we can see how Curlousjoi is speaking and an ad appears below her while she talks, it does not interrupt the stream and therefore you do not miss anything.
You can see all the details of these announcements on the Twitch blog. In summary, the Amazon company will pay the streamers the same as it pays for the previous ads, in addition, the creators have the option of applying the SDAs or not, it is in the hands of each streamer.
Users who come across an SDA won’t be able to remove it like other ads, but it will only last 10 seconds and will automatically snap to the screen. Finally, if the stream is “ad free”, that is, without charity ads, these SDAs will not appear either.
These ads are available right now and streamers can choose to activate them now. They will appear every 20 minutes to be 3 every hour and with a maximum of 8 every 3 hours.