Steam regularly attracts with sales full of inexpensive game offers – Halloween, autumn, winter, spring and summer sales now merge almost directly into one another. Sounds like bargain monotony, especially this one Autumn sale 2020 stands out. Because as Valve states it was the biggest so far. The operator of the online platform uses this announcement and gives a few insights into the background.
What made the fall 2020 sale so big?
According to Valve, the statement “biggest sale so far” is based on the Income for the developers and publishers. They were able to post more profit at the event than at any other sale before. Which also means that the players invested more money than ever before.
How does this happen? Steam is seeing a steady increase in its users. That was extraordinary in 2020. One reason for this is likely to have been the corona pandemic. Due to the lockdown in many countries, more people than ever before have devoted themselves to the hobby, which you can easily pursue from within your own four walls.
In addition to the lockdown, there is currently also the pre-Christmas period, when many spend more time at home and in front of the PC anyway. This set a new record for player numbers:
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How many users bought a game: As Valve explains, nearly a million players made a transaction through Steam over the period of the fall event. This includes not only game purchases themselves, but also microtransactions. As the operator further announces, this is an increase of 33 percent compared to the same period in 2019.
High number of users: This is also reflected in the numbers of logged-in users. With 24 million, the best time of the autumn sales 2019 was beaten by around seven million players.
With these numbers it is not surprising that some players now even have one considerable library accumulated Has. But what happens to this after our time in this world? In the Plus Report we get to the bottom of the question of whether you can inherit your Steam library:
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“Can I actually inherit my Steam library?”
How do buyers find new games?
Valve also took a closer look at how successful specific games were in the sale. It is also important for the operator of Steam to ensure even better in the future that players can find suitable games more easily.
More success for everyone: Most of the games saw an increase in their revenue compared to the fall 2019 sale, according to Valve. However, they also state that they have little to do with many of the factors responsible for this. Not only the quarantine plays a role here, there are also many older titles that suddenly received a new boost.
Steam relies on the game search: Valve itself is always working to simplify the search for new titles. To do this, they work with an AI, among other things. But new ways to sort the games also help. One of these is currently in the test phase and allows you to start your search, for example, by specifying a setting or game mode instead of a genre.
When is the next sale?
The winter sale is just around the corner and, according to Steam, it will start this week. Since these traditionally always start on the third or fourth Tuesday of the month, the upcoming sale should already be on December 22nd start and go through January 5th.